Franchising
Go for the Gusto!
Mucho Gusto is seeking driven, multi-brand restaurant franchise owners who want to bring delicious custom-made burritos, tacos, tostadas, salads, margaritas and more to the hottest markets. Our current focus is on major markets in the Pacific Northwest to maintain support proximity and system consistency. The Mountain West region will follow!
Franchise Numbers
Franchise Fee
Average Annual Revenue
Average Annual Net Profit
This franchising information is not intended as an offer to sell a franchise or the solicitation of an offer to buy a franchise. Certain states regulate the offer and sale of franchises. If you are a resident of one of these states, we will not offer to sell you a franchise unless and until we have complied with the applicable presale filing, registration, and disclosure requirements in your state.
A Trusted Brand with Mucho Room to Grow
Founded in Eugene, OR in 2001, Mucho Gusto has earned a loyal following with its fresh, flavorful food, customizable meals, and friendly vibe. Mucho’s simple fast casual model is easy to operate and designed for today’s diners – with multiple revenue streams including, dine-in, take-out, delivery and award-winning catering. As a franchisee, you’ll become part of a brand with a proven business model that’s known, loved, and ready to expand.
Why Franchise with Us
Strong Unit Economics
- Average unit sales: $1.9M+ (includes catering revenue).
- Low food and labor costs from efficient prep systems.
- Strong repeat business and community following.
Built-In Catering Advantage
- Proven, award-winning catering system.
- Turnkey program for local catering sales.
- Packaging, pricing, and digital order management tools.
Fresh Ingredients & Design
- Open kitchen design with fresh ingredients prominently on display.
- Scratch-made cooking, including proteins, starches, salsas and sauces.
- Colorful, contemporary design that isn’t too modern or cliche.
Complete Training & Support
- Site selection and build-out support.
- 3–4 weeks of training at headquarters.
- 7 days of onsite grand opening support.
- Ongoing operations, technology, and marketing support.
Flexible Store Models
- 1,800–2,400 sq. ft. (endcap and inline).
Smart Growth Markets
- Now awarding franchises in: Oregon, Washington and Idaho.
Franchising Partners Also Get:
Brand & Concept Value
- Logo, intellectual property and design standards.
- Clean, colorful, attractive, and inviting restaurant design.
- Loyal following and strong digital presence.
Marketing & Brand Growth
- Grand opening campaigns, social media promotion, PR templates.
- Access to design templates, menus, uniforms, and signage.
- Social media management guidance, loyalty apps.
Training & Support
- Operations, management, food prep, customer service, technology systems.
- Restaurant layout, contractor guidelines, and approved vendors.
- Field visits, operational audits, performance coaching.
- Customized POS systems, digital ordering, and smart device apps.
Operational Tools & Manuals
- Franchise operations manual with step-by-step documentation for all procedures.
- Supplier network with access to preferred pricing and logistics through approved suppliers.
- Quality control systems with standards for food, service, and cleanliness.
- Reporting systems for tracking performance and sales data.
Ready to Take the First Step?
Fill out the form below and a member of our franchise development team will be in touch to talk next steps. We can’t wait to meet you.